Launchmetrics raises $50m to continue its rapid growth

The Financing was led by Bpifrance, followed by Seventure, Cipio Partners and Famille C (Famille Courtin-Clarins), and will support the business as it projects to grow from $25m to $100m in revenue over the next 4 years, leveraging an organic growth and strategic M&A program.

Michael Jais, CEO of Launchmetrics, said in a statement:

“I am excited to share the news of our latest fundraising, it really highlights the contribution we have been able to bring to our customers and the industry to date.

“As the leading player in marketing software and analytics for the Fashion, Luxury and Commerce industries, I am confident that this additional capital will help us accelerate our business across Asia, the Middle East and Europe, as well as further invest in the development of cutting-edge data technologies that will transform the way marketing works for these industries in the future.”

Ash Puri, Investment Partner at TempoCap commented:

“This fundraising will enable Launchmetrics to accelerate their focus on product development and innovation, building on their position as leading player in marketing software and analytics for the FLC industries. There is great potential for the business to expand internationally and develop its growth in existing territories and we are proud to be part of the Launchmetrics journey.”

About Launchmetrics:

More than 1,000 brands and over 50,000 influencers in the Fashion, Luxury and Cosmetics (FLC) space rely on Launchmetrics’ tools every day to help them identify the most influential voices in the industry, activate those voices and measure the results of their marketing and communication campaigns. The funding will help the business further support their existing clients and focus on growing each one of those relationships.

(Read more: PE Hub)

(Source: PE Hub)